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IPL VR

Case Study

The aim of this project is to give audiences the experience of watching IPL Cricket and attending stadiums through live VR matches streaming. In 2020, COVID-19 affected people’s livelihoods. The most evident ones were the economical and health impact (Pak et al., 2020).

Design Council’s Double Diamond Method

Double Diamond

Team Project

Roles

In order to develop an application that would target the main areas of opportunity and gaps in the market, a team of six postgraduate students and myself undertook a research, design, and development process with a duration of four months. In order to fulfill the demands of each stage of the process, seven roles were created.

As the Design Lead I worked closely alongside fellow teammates. Part of the role included responsibilities such as idea proposition for the project, structure analysis for feasibility, content organization for presentations, visual assets, branding feedback, and the development of the high-fidelity prototype, user flow, and the final walkthrough of the prototype. It was also overseen that all final materials were coherent and consistent with the project’s aim and objectives, and visual guidelines.

Team Roles

Discover

Background

Problem Statement

Problem Statement

Aim + Objectives

Discover Stage

Aims and Objectives

Explore + Define

Data Analysis + User Personas + Journey Map

User Research

Explore + Define Stage

User Reseach

Data Analysis

Explore + Define Stage

User Reseach

User Personas

Explore + Define Stage

User Personas

Journey Map

Explore + Define Stage

Journey Map

Development + Testing

Ideation + IA + Prototyping

Competitor's Analysis

Development + Testing Stage

While fans are increasingly watching their favorite sports from the comfort of their living rooms, the five major US sports leagues (NFL, MLB, NBA, NHL, and MLS) are looking into virtual reality (VR) to boost their attendance, ratings, and viewing habits. VR is already a popular training tool for athletes and very popular for sports gaming, so it could become a new way for fans to engage with their favorite sports (Jarvis, 2019).

Journey Map

How Might We ?'s

Development + Testing Stage

How Might We Questions

Onion Chart

Development + Testing Stage

Onion Chart

App's Key Features

Development + Testing Stage

Key Features

Information Architecture

Development + Testing Stage

I.A.

XR Design

Development + Testing Stage

XR Design XR Design

Deliver + Listen

Prototyping + Final Product

Prototyping Tools

Paper Prototype

Deliver + Listen Stage

Paper Prototype

Style Guide

Deliver + Listen Stage

Branding

High Fidelity Prototype

Deliver + Listen Stage

Hi-Fi Screens

User Flow

Deliver + Listen Stage

User Flow

Avatar Customization

Deliver + Listen Stage

Avatar

Avatar Customization

Deliver + Listen Stage

Avatar Avatar App

Stadium

Deliver + Listen Stage

Avatar App Stadium

Final Product

Deliver + Listen Stage


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